Engage passengers with traditional advertising in an untraditional way. Create a message that will reach your audience by making them an integral part of the experience. Through unique kinetic technology, Pavegen has created an interactive branded experience that has helped this vision come to life. Walking through the station, over the tiles, passenger footsteps now actively contribute power to screen displays, triggering them to change and captivating visitors’ attention as they walk past. In addition, LED floor strips correspond to footfall, illuminating the fact that this experience is powered by them.