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How Enterprises Can Turn Foot Traffic into Culture, Data, and Energy

Written by Sadie | Jun 5, 2025 11:53:57 AM

 

How Enterprises Can Turn Foot Traffic into Culture, Data, and Energy

5 June 2025

Footsteps don’t just mark presence. With Pavegen, they unlock productivity, sustainability, and next-gen workplace engagement. 

In an age of hybrid work and wellness priorities, the modern enterprise needs more than open-plan desks. Pavegen floors transform corporate campuses into energy-generating ecosystems that boost engagement and ESG performance at the same time. 

Employees walking to meetings or the canteen trigger personalised interactions through AI agents like LUMA (Loyalty Loop Agent) and SPARK (Education Agent)—gamifying steps into wellness points, team challenges, or training triggers. According to Harvard Medical School, physical activity during experiences improves cognitive recall by 40%. 

Want proof it’s working? Our WATTI (Energy Marketplace Agent) lets staff convert footsteps into usable energy credits—perfect for charity donations, office perks, or interdepartmental sustainability competitions. 

And it resonates: 

  • 72% of Gen Zs and 71% of Millennials say sustainability credentials are crucial when choosing an employer (Deloitte 2024). 
  • 25% have left or plan to leave jobs over environmental concerns. 
  • Gamified environments also see up to 35% higher employee satisfaction (Event Marketing Institute). 

Why It Matters for Enterprises: 

  • Visible ESG impact and engagement on every floor 
  • Gamified wellness + learning = higher retention and morale 
  • Digital Twin planning for layout, flow, and energy modelling 

Step by step, Pavegen helps enterprises build a workplace that performs, engages, and inspires—without saying a word. 

Make your future, today.

 

 

For more information, video content and photos of Pavegen, contact press@pavegen.com

About Pavegen

Pavegen is a purpose-driven technology business that helps power change and generates positive outcomes for people and planet. Laying underfoot inside buildings, public spaces and at events, Pavegen Kinetic Paving harnesses the power of people’s footsteps, creating not only a small amount of energy – but also imaginative, interactive experiences and data, to help educate, engage and enable meaningful actions around sustainability and Net Zero intent. Pavegen calls this Citizen Impact; powered by Pavegen.

Pavegen helps power Kinetic Street Furniture applications such as USB charging, LED lights, and Green Wall irrigation systems, whilst data from the system can be used for public educational purposes on digital display screens. Kinetic Brand Experiences at live events, expos, festivals and public spaces produce data to provide gamified experiences that help brands engage meaningfully with consumers.

The company was founded in 2009 by Laurence Kemball-Cook who invented the Kinetic Paving technology that can now be seen in over 37 countries around the world.