By utilising customers’ footfall, the Mercury has placed visitors right at the heart of the shopping experience. Installing a clean energy-generating Pavegen array at the entrance of the mall, allows shoppers the opportunity to participate in an entirely new experience from the moment they step into the Mercury. As well as being able to generate off-grid electricity, users can now be rewarded for their sustainability efforts. Points earned from their steps can be redeemed at existing retailers within the mall, prompting loyalty and driving further footfall to the Mercury.