PRESS RELEASE - London, 8 February 2024

Pavegen, a global leader in kinetic energy solutions, is thrilled to announce that it has been shortlisted for the prestigious Fan Engagement Technology Award at the Sports Technology Awards 2024, organised by the esteemed Sports Technology Group. 

The 2024 Sports Technology Awards has been officially announced, featuring an enviable lineup of global tech giants, innovative startups, and groundbreaking technologies. Pavegen's recognition on the shortlist reaffirms its position as a leading innovator at the intersection of sports marketing, fan engagement and technology.

"We are honoured to be recognised for the Fan Engagement Technology Award," said Laurence Kemball-Cook, CEO and Founder of Pavegen. "This nomination is a testament to the hard work and dedication of our team in creating memorable and immersive experiences for fans with their favourite sports brand around the world."

"We believe that the future of fan engagement lies in creating experiences that go beyond the game itself," continued Kemball-Cook. "Our goal is to empower sports organisations to create dynamic and sustainable environments that not only entertain fans but also inspire them to become active participants in the game-day experience." 

This year's shortlist includes an impressive array of leading tech brands such as Google, Apple, and Sony, alongside exciting startups and innovative scaleups. The competition reflects the ever-growing significance of technology in shaping the future of sports. 

"We are thrilled to unveil the shortlist for The 2024 Sports Technology Awards," said Rebecca Hopkins, The STA Group CEO, owners of The Sports Technology Awards. "From celebrated tech giants to emerging startups, the diversity and quality of entries reaffirm the transformative power of technology in revolutionising sports experiences and enhancing performance across the board." 

The winners of The Awards will be revealed at a new-look ceremony scheduled for Thursday, May 9th at The Londoner, in the heart of the city’s West End. Pavegen looks forward to celebrating innovation and excellence in sports technology at this prestigious event. 

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Notes to Editors 

For more information, photos and videos, please contact Pavegen Marketing and Communications team - email: press@pavegen.com    

About Pavegen:

Pavegen is a purpose-driven technology business that helps power change and generates positive outcomes for people and planet. 

Laying under foot inside buildings, public spaces and at events, Pavegen Kinetic Paving harnesses the power of people’s footsteps, creating not only a small amount of energy – but also imaginative, interactive experiences and data, to help educate, engage, and enable meaningful actions around sustainability and Net Zero intent.  Pavegen calls this Citizen Impact, powered by Pavegen. 

Pavegen helps power Kinetic Street Furniture applications such as USB charging, LED lights, Green Wall irrigation systems, whilst data from the system can be used for public educational purposes on digital display screens. 

Kinetic Brand Experiences at live events, expos’ festivals and public spaces produce data to provide gamified experiences that help brands engage meaningfully with consumers.   

The company was first commercialised in 2015 by Laurence Kemball-Cook who invented the Kinetic Paving technology that can now be seen in over 37 countries around the world.