From Sidewalks to Sentience: How Cities Are Using Footsteps to Power the Future
5 June 2025
Your city is full of movement. What if every footstep could reduce congestion, power a light, and deliver real-time insight—all without anyone lifting a finger?
Pavegen isn’t just a floor—it’s a feedback loop. Our smart tiles combine kinetic and solar energy to create self-aware, self-improving urban infrastructure. Paired with AI agents like PAVO (Predictive Maintenance) and FLUX (Crowd Flow Optimiser), cities can dynamically adjust layouts and lighting based on real-time footfall and congestion.
Layer on Digital Twin technology, and planners can simulate traffic flows and infrastructure upgrades before laying a single brick. Add EVA (Sustainability Story Agent) to convert energy metrics into powerful ESG storytelling for public campaigns or investor reports.
The result? More connected, safer, greener spaces—aligned with the priorities of the next generation:
- 77% of Millennials and 73% of Gen Zs actively reduce their environmental impact (Deloitte 2024).
- 64% of Gen Zs will pay more for sustainable experiences (GFK CMO Report).
- Over 25% have already stopped engaging with brands due to poor sustainability credentials (KPMG, Statista).
Why It Matters for Cities
- Community Engagement and measurable ROI for Urban Space investments
- Live data for better lighting, transport, and energy use
- Proactive congestion and maintenance management
- ESG insights that resonate with eco-conscious citizens
Cities aren’t static anymore. With Pavegen, they’re smart, sustainable, and always one step ahead.
Create your future space, today.
For more information, video content and photos of Pavegen, contact press@pavegen.com
About Pavegen
Pavegen is a purpose-driven technology business that helps power change and generates positive outcomes for people and planet. Laying underfoot inside buildings, public spaces and at events, Pavegen Kinetic Paving harnesses the power of people’s footsteps, creating not only a small amount of energy – but also imaginative, interactive experiences and data, to help educate, engage and enable meaningful actions around sustainability and Net Zero intent. Pavegen calls this Citizen Impact; powered by Pavegen.
Pavegen helps power Kinetic Street Furniture applications such as USB charging, LED lights, and Green Wall irrigation systems, whilst data from the system can be used for public educational purposes on digital display screens. Kinetic Brand Experiences at live events, expos, festivals and public spaces produce data to provide gamified experiences that help brands engage meaningfully with consumers.
The company was founded in 2009 by Laurence Kemball-Cook who invented the Kinetic Paving technology that can now be seen in over 37 countries around the world.