---
title: Pavegen Software
description: Pavegen Software
---

# Pavegen Software

Blend physical and virtual worlds seamlessly.

[ Get in touch ](https://www.pavegen.com/contact)

## Blend physical and virtual worlds

Bring the power of the digital world into the physical to create seamless, connected experiences.

[![Arrow](https://www.pavegen.com/hubfs/Pavegen_April2025/images/Arrow.png)  Get in touch ](https://www.pavegen.com/contact)

## Make complex stories fun and intuitive

All brands have stories to tell; our software makes sharing them simple, memorable, and interactive, ensuring audiences actively engage with your narrative.

![Make complex stories fun and intuitive](https://www.pavegen.com/hs-fs/hubfs/Pavegen_April2025/images/DSC00264%20copy-1.png?width=1080&height=600&name=DSC00264%20copy-1.png)

## Off the shelf experience templates

Our ready-to-use software templates enable you to create impactful experiences quickly, without compromising on quality or engagement.

![Off the shelf experience templates](https://www.pavegen.com/hs-fs/hubfs/Pavegen_April2025/images/Screenshot%202025-01-03%20at%2018.05.28%202.png?width=876&height=417&name=Screenshot%202025-01-03%20at%2018.05.28%202.png)

![Interactive Billboards](https://www.pavegen.com/hs-fs/hubfs/Pavegen_April2025/images/coldplay%201000m2%20-%20closeup%20w2l%20v3%203.png?width=767&height=431&name=coldplay%201000m2%20-%20closeup%20w2l%20v3%203.png)

###### **Interactive Billboards**

Perfect for concise, high-impact engagement, these single-screen experiences tell your story at a glance, blending the power of data with dynamic visuals to captivate your audience quickly and effectively.

![Gamified Experiences](https://www.pavegen.com/hs-fs/hubfs/Pavegen_April2025/images/coldplay%201000m2%20-%20overview%20perspective%20-%20w2l%20v6%20-%20comp%202.png?width=767&height=431&name=coldplay%201000m2%20-%20overview%20perspective%20-%20w2l%20v6%20-%20comp%202.png)

###### **Gamified Experiences**

Perfect for concise, high-impact engagement, these single-screen experiences tell your story at a glance, blending the power of data with dynamic visuals to captivate your audience quickly and effectively.

![Data Screens](https://www.pavegen.com/hs-fs/hubfs/Pavegen_April2025/images/coldplay%201000m2%20-%20closeup%20w2l%20v3%202.png?width=767&height=431&name=coldplay%201000m2%20-%20closeup%20w2l%20v3%202.png)

###### **Data Screens**

Showcase real-time data in visually engaging ways, turning footfall and energy generation into stories that captivate and inform your audience.

[![Arrow](https://www.pavegen.com/hubfs/Pavegen_April2025/images/Arrow.png)  Get in touch ](https://www.pavegen.com/contact)

## Customisation tiers

![Tier 1](https://www.pavegen.com/hs-fs/hubfs/Pavegen_April2025/images/tiers-1.png?width=1596&height=1326&name=tiers-1.png)

###### Tier 1

###### **Cosmetic**

Customise:

- Colours
- Fonts
- Logos
- Backgrounds

![Tier 2](https://www.pavegen.com/hs-fs/hubfs/Pavegen_April2025/images/tiers-2.png?width=1582&height=1322&name=tiers-2.png)

###### Tier 2

###### **Cosmetic +**

Tier 1 +

- Page layouts
- Motion graphics
- Videos
- Page timing

![Tier 3](https://www.pavegen.com/hs-fs/hubfs/Pavegen_April2025/images/tiers-3.png?width=1580&height=1318&name=tiers-3.png)

###### Tier 3

###### **Functional **

Tiers 1 & 2 +

- Add/remove pages
- Dynamic difficulty calibration
- Change calculation formula
- Simple mechanic changes

![Tier 4](https://www.pavegen.com/hs-fs/hubfs/Pavegen_April2025/images/tiers-4.png?width=1578&height=1314&name=tiers-4.png)

###### Tier 4

###### **Functional +**

Tiers 1,2 & 3 +

- Bespoke game mechanic
- Custom 3D visuals
- Language Localisation
- Email GIFs post game

## Bespoke design process

We design fully bespoke software experiences from the ground up, tailored to your unique requirements, ensuring every interaction aligns with your goals.

![Bespoke design process](https://www.pavegen.com/hs-fs/hubfs/Pavegen_April2025/images/Group%202707.png?width=1116&height=555&name=Group%202707.png)

[![Arrow](https://www.pavegen.com/hubfs/Pavegen_April2025/images/Arrow.png)  Get in touch ](https://www.pavegen.com/contact)

## Mobile rewards

Drive footfall and increase dwell time by rewarding people for their steps—seamlessly integrating incentives with any pavegen experience to enhance engagement and participation.

![Mobile rewards](https://www.pavegen.com/hs-fs/hubfs/Pavegen_April2025/images/Screenshot%202025-01-02%20at%2013.31.04%202-1.png?width=1080&height=600&name=Screenshot%202025-01-02%20at%2013.31.04%202-1.png)

## Interactive Out Of Home - IOOH

Take your campaigns to the next level with interactive displays that capture attention, spark curiosity, and leave a lasting impression, all powered by pavegen technology.

![Interactive Out Of Home - IOOH](https://www.pavegen.com/hs-fs/hubfs/Pavegen_April2025/images/uber%20eats%20mockup%20v2%20-%20active%20v2%202.png?width=1080&height=600&name=uber%20eats%20mockup%20v2%20-%20active%20v2%202.png)

[![Arrow](https://www.pavegen.com/hubfs/Pavegen_April2025/images/Arrow.png)  Get in touch ](https://www.pavegen.com/contact)

## Collect Insights

Transform every interaction into valuable data, offering real-time insights that help you measure impact and optimise future engagements.

![Collect Insights](https://www.pavegen.com/hubfs/Pavegen_April2025/images/Screenshot%202025-01-03%20at%2017.43.51%201-1.png)

![Collect Insights](https://www.pavegen.com/hubfs/Pavegen_April2025/images/48c13c0ac1c0698f8ac19a746b1a2fcf582cec34.png)

![Collect Insights](https://www.pavegen.com/hubfs/Pavegen_April2025/images/Screenshot%202025-01-03%20at%2017.43.51%201-1.png)

![Collect Insights](https://www.pavegen.com/hubfs/Pavegen_April2025/images/48c13c0ac1c0698f8ac19a746b1a2fcf582cec34.png)

![Collect Insights](https://www.pavegen.com/hubfs/Pavegen_April2025/images/Screenshot%202025-01-03%20at%2017.43.51%201-1.png)

![Collect Insights](https://www.pavegen.com/hubfs/Pavegen_April2025/images/48c13c0ac1c0698f8ac19a746b1a2fcf582cec34.png)

## High converting

Deliver experiences that excite and convert, creating meaningful interactions that audiences remember long after the event.

![High converting](https://www.pavegen.com/hs-fs/hubfs/Pavegen_April2025/images/Walk%20to%20light%20V3%202.png?width=1102&height=621&name=Walk%20to%20light%20V3%202.png)

## Case studies

Explore how brands around the world have used pavegen to inspire, engage, and achieve measurable success in their projects.

![Case studies](https://www.pavegen.com/hs-fs/hubfs/Pavegen_April2025/images/Screenshot%202025-01-02%20at%2016.40.58%201.png?width=1080&height=600&name=Screenshot%202025-01-02%20at%2016.40.58%201.png)

[![Arrow](https://www.pavegen.com/hubfs/Pavegen_April2025/images/Arrow2.svg)  Explore Case Studies ](https://www.pavegen.com/case-studies)

## Refresh Over Time

Keep permanent projects engaging with software that evolves. Easily update content, features, and visuals to ensure your audience stays captivated over time.

![Refresh Over Time](https://www.pavegen.com/hs-fs/hubfs/Pavegen_April2025/images/Walk%20to%20light%20V3%203.png?width=1102&height=621&name=Walk%20to%20light%20V3%203.png)

## Let’s take the next step!

Getting started is simple, let us walk you through it step by step

![Arrow](https://www.pavegen.com/hubfs/Pavegen_April2025/images/Arrow.png)  Get in touch